The art of crafting unforgettable comedy movie trailers, particularly ones that expertly tease a film like “Movie 43,” which is notorious for its outrageous humor and ensemble cast. “Movie 43” is a 2013 American anthology comedy film that consists of multiple short stories, all intertwined through a framing device. It features a plethora of Hollywood stars, including Emma Stone, Hugh Jackman, Kate Winslet, Richard Gere, and many more, each participating in sketches that are as perverse as they are hilarious. The trailer for such a film is a challenging project, given the necessity to balance the humor with the risk of revealing too much of the comedy’s shock value. Here are ten potential moments that could make a comedy movie trailer, like that of “Movie 43,” unforgettable:
The Unexpected Punchline: Opening the trailer with a seemingly normal scene that suddenly escalates into absurdity or shock, perfectly encapsulating the film’s unpredictability. For instance, a romantic dinner date between two of the stars that quickly turns bizarre.
Ensemble Cast Showcase: Quickly cutting between various cast members in different sketches, highlighting the film’s extensive and talented ensemble. This could involve flashing through short clips of each major star in their respective segments, emphasizing the variety of humor.
Skewed Perspective: Using an unusual perspective or filming technique to naturally introduce one of the film’s many bizarre stories. For example, viewing a scene where a character’s imagination runs wild, presented in a fantastical or animated sequence.
Misdirection: Starting the trailer with what appears to be a heartwarming or serious moment, only to subvert expectations with a comedic twist. This could involve a dramatic speech or a tender moment that turns inappropriate or silly.
High-Energy Montage: A fast-paced montage of quick cuts showcasing the film’s most outrageous and hilarious moments, set to upbeat music that matches the trailer’s frenetic energy.
The Uncomfortable Laugh: Highlighting a scene that induces laughter through awkwardness or taboo subjects, making the viewer squirm in their seat while chuckling. This could involve a socially uncomfortable situation or a character’s embarrassing moment.
Variety of Sketches: Displaying the diversity of the film’s sketches, ranging from slapstick humor to clever wordplay, to appeal to different senses of humor. This might include a series of short teasers for each of the main stories within the film.
Build-Up to the Unexpected: Creating anticipation by setting up a familiar comedic scenario, only to take it in an entirely unexpected direction. For example, a character’s ordinary day that spirals into chaos or the absurd.
Less is More: Sometimes, not showing too much of the film’s humor but hinting at its outrageous content can pique viewers’ interest. A trailer that teases without revealing too much can be more intriguing.
Call to Action: Ending the trailer with a direct address to the audience, challenging them to be prepared for the unconventional humor they are about to witness. This could be a character from the film speaking directly to the camera, setting the tone for what viewers can expect.
Each of these moments, carefully selected and presented, contributes to crafting a trailer that not only reflects the essence of “Movie 43” but also promises viewers a unique and unforgettable cinematic experience. The key to a successful comedy trailer, especially for a film as daring as “Movie 43,” lies in its ability to balance humor with intrigue, ensuring that audiences are both entertained and eager to see more.