The realm of music is ever-evolving, with artists continuously pushing boundaries and exploring new depths. Brittany Howard, known for her powerful voice and genre-bending style, has been a significant figure in this landscape. Her work, both as a solo artist and as part of the Alabama Shakes, has garnered critical acclaim and a devoted fan base. One of her most notable endeavors is her solo album, “Jaime,” which marked a significant departure from her previous work and showcased her versatility as an artist. However, in the context of exploring Brittany Howard’s discography and artistic evolution, it’s equally important to consider her follow-up album, “What Now,” and the thematic and musical shifts it represents.
Introduction to Brittany Howard’s Musical Journey

Brittany Howard’s career has been a testament to her innovative spirit and artistic courage. From the soulful, blues-infused sounds of Alabama Shakes to the more experimental and personal nature of her solo work, Howard has consistently demonstrated an ability to evolve and challenge herself creatively. This evolution is particularly evident when considering the transition from “Jaime” to “What Now,” an album that delves deeper into themes of identity, community, and the search for meaning in a rapidly changing world.
The Genesis of “What Now”

The conception of “What Now” reflected a period of significant personal and artistic growth for Brittany Howard. Following the critical and commercial success of “Jaime,” Howard found herself at a crossroads, weighing the pressures of living up to her previous achievements against the desire to explore new sonic landscapes and thematic depths. “What Now” emerged from this introspective period, marking a deliberate step forward in Howard’s artistic journey. The album is characterized by its eclectic blend of genres, from rock and soul to folk and electronic elements, reflecting Howard’s intent to challenge herself and her audience.
Musical and Thematic Explorations
One of the defining aspects of “What Now” is its thematic richness. Howard tackles a wide range of subjects, including love, social justice, personal identity, and existential questioning. The album’s musical accompaniment is equally diverse, featuring intricate instrumentation and production techniques that enhance the emotional impact of Howard’s lyrics. Tracks like “History Repeats” and “Stay High” showcase Howard’s ability to craft songs that are both deeply personal and universally relatable, addressing themes of perseverance, hope, and the interconnectedness of human experience.
Collaborations and Influences
The creation of “What Now” involved a collaborative process, with Howard working alongside a variety of musicians and producers. This collaborative environment allowed for the exchange of ideas and the incorporation of diverse influences, contributing to the album’s distinctive sound. The influence of soul, funk, and classic rock is evident throughout the album, yet “What Now” also explores more contemporary electronic and hip-hop elements, underscoring Howard’s willingness to experiment and push beyond the boundaries of traditional genres.
Impact and Reception

The release of “What Now” was met with widespread critical acclaim, with many praising the album’s innovative production, emotional depth, and Howard’s soaring vocals. The album’s exploration of complex themes and its genre-bending approach resonated with both long-time fans of Howard’s work and newcomers drawn to her unique sound. “What Now” not only solidified Brittany Howard’s position as a leading figure in contemporary music but also marked a significant step in her artistic evolution, showcasing her capacity for growth, experimentation, and profound storytelling.
Conclusion: The Enduring Legacy of “What Now”
In the context of Brittany Howard’s oeuvre, “What Now” stands as a testament to her unwavering dedication to artistic expression and her unrelenting pursuit of musical innovation. The album’s blend of personal narrative, social commentary, and sonic experimentation has left an indelible mark on the music landscape, influencing a new generation of artists and cementing Howard’s reputation as a visionary and a trailblazer. As with all great works of art, “What Now” continues to evolve in the listener’s imagination, its themes and melodies unfolding with each new listen, a reminder of the transformative power of music to challenge, to inspire, and to connect us all.
What inspired Brittany Howard’s transition from Alabama Shakes to her solo career?
+Brittany Howard’s decision to pursue a solo career was influenced by her desire to explore different musical directions and themes that might not have fit within the context of Alabama Shakes. Her solo work, including “Jaime” and “What Now,” reflects a more personal and experimental approach, allowing her to delve into a wide range of genres and emotional depths.
How does “What Now” differ from Howard’s previous solo album, “Jaime”?
+“What Now” marks a significant evolution in Brittany Howard’s solo career, showcasing a more experimental and eclectic approach to music. Compared to “Jaime,” “What Now” explores a broader range of genres, from soul and rock to electronic and hip-hop influences, reflecting Howard’s continuous growth as an artist and her willingness to challenge herself creatively.
What are some of the central themes explored in “What Now”?
+“What Now” delves into a variety of themes, including personal identity, social justice, love, and existential questioning. The album is marked by its thematic richness and Howard’s ability to craft songs that are both deeply personal and universally relatable, making “What Now” a compelling and impactful listen.