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ETHOS EXAMPLES IN ADS
Nike Empowerment Ad
Dove Real Beauty Campaign
Coca-Cola Share a Coke Ad
Apple Innovation Ad
McDonalds Family Ad
Loreal Paris Empowerment Ad
Toyota Safety Ad
Microsoft Accessibility Ad
Adidas Sustainability Ad
Google Diversity Ad
Coca-Cola Commercial
Apple iPhone Ad
Dove Beauty Campaign

Nike Ad Campaign

Nike uses athlete endorsements to build ethos in ads, showcasing trust and expertise

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Part of 5 Ethos Examples in Ads That Actually Work by SandBox Studio. Licensed under CC BY 4.0 — Free for personal use. Free to use with attribution.